OPI Pink Shatter Press Release

   Please enjoy the following press release from OPI:


Let’s Shatter Breast Cancer!


OPI Announces New Pink Shatter: Pink of Hearts Nail Lacquer to Support
Susan G. Komen for the Cure^®

            OPI launches the limited edition Pink Shatter: Pink of Hearts Nail Lacquer to support Susan G. Komen for the Cure^® in its promise to save lives and end breast cancer forever.  The 2011 Pink of Hearts edition will follow in the footsteps of its namesake 2007, 2008, 2009 and 2010 Nail Lacquers in raising awareness of breast cancer for the fifth year in a row, during the months of September and October (National Breast Cancer Awareness Month).  Unlike previous shade incarnations, this year’s Pink of Hearts Nail Lacquer marks the debut of fan-favorite Shatter coat in OPI’s first pink shade. 

“We are continuing to support Susan G. Komen for the Cure in the hopes of increasing breast cancer awareness, while inspiring and empowering women.  The organization’s dedication to this cause is unwavering,” remarks Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director.  “OPI is proud to join with Susan G. Komen for the fifth consecutive year to offer Pink Shatter: Pink of Hearts.  By launching our first-ever Pink Shatter coat, we hope this exciting new textured hue will generate lots of awareness for this cause.”

Each bottle of Pink Shatter: Pink of Hearts has a special pink-ribbon tag and pink cap wrap to call attention to breast cancer awareness.  OPI will also be making its annual donation of $25,000 to Komen for the Cure. Pink Shatter coat contains no DBP, Toluene, or Formaldehyde, and it also features OPI’s exclusive ProWide^™ Brush for the ultimate in application.

The limited edition Pink Shatter: Pink of Hearts will be available throughout the months of September and October 2011 at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA, for $8.50 ($10.95 CAN) suggested retail for each Nail Lacquer. 

            For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!

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About Susan G. Komen for the Cure®

Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure, which is now the world’s largest breast cancer organization and the largest source of nonprofit funds dedicated to the fight against breast cancer with more than $1.9 billion invested to date. For more information about Susan G. Komen for the Cure, breast health or breast cancer, visit www.komen.org or call 1-877 GO KOMEN.

Sally Hansen Complete Salon Manicure Coral Fever

   I don't wear oranges and corals enough.  Every time I put one on I think "I should wear these more often".  Yet do I?  No.  I'm not sure why, but it's what happens.

   The Sally Hansen Complete Salon Manicure line is billed as all-in-one polishes.  That means base coat, color, and top coat all in one bottle as well as a strengthener and growth treatment.  You can skip a separate base and top coat if you want, but I personally still tend to use them.  Why?  First to try to avoid staining on my nails with an extra base coat.  Second, I always use a quick dry top coat because I'm too clumsy and impatient not to ruin a fresh mani if I don't.

   Coral Fever is from the spring Tracy Reese collection.  This is a true coral creme.

   I love the way these bottles look.  But I'm not a fan of the brush.  The complete salon manicure brushes are the wide curved brushes like the new Nicole by OPI ones. 

   Please pardon any weird spots in application in the following pictures.  They are not from the polish, but how I was sitting when I applied.  I used this probably 2 months ago while watching the hockey playoffs so I was sitting on the couch cross-legged and polishing on the foot rest.  Aside from the weird angle I was using, application was smooth and I only needed 2 coats for full, even coverage.  One coat possibly would have been enough under normal mani situations.  I don't remember exactly which base coat I used, but it was probably my standard China Glaze Strong Adhesion base and then of course my trusty Seche Vite top coat.  

  

Direct Sun

Shade

Indoor

   As you can see, the color doesn't change very much in different lighting conditions.  I love polishes like that.  But look at how much it glows in the shade.  This is a great summer color and I think would look good on lots of different skin tones.  I might even make this my pedi when I go on vacation in a couple weeks.

  

  

Nicole by OPI Kardashian Kolors Holiday 2011 Collection Press Release

Nicole by OPI Announces Kardashian Partnership, Featuring 14 “Kaptivating”

Nail Lacquers

Nicole by OPI joins the Kardashian/Jenner family in announcing the launch of Kardashian Kolors, 14 new nail lacquer shades inspired by these six trendsetting women. Kris Jenner and her five daughters – Kourtney, Kim and Khloe Kardashian and Kylie and Kendall Jenner – are known for their head-to-toe unique style, which now includes nails! 

“We are so excited to work with everyone’s favorite TV family – the Kardashians – to share a diverse collection of fashion-forward shades,” declares Suzi Weiss-Fischmann, Nicole by OPI Executive VP & Artistic Director. “With lacquers ranging from high-shine and sparkly hues to neutral taupe and pinkish coral, Kardashian Kolors offers the perfect accessory for every woman – from teens to moms and everyone in between.”

            Kardashian Kolors includes:

It's All About the Glam

Shimmering-white glitz for the glamorous gal!

Kim-pletely in Love

Finally! The pink of her dreams has arrived.

All Kendall-ed Up

Powder your nose and get some pink on those toes!

Wear Something Spar-Kylie

Glitter-ly the prettiest pink ever!

Sealed with a Kris

Handle with care: This klassy red is top-of-the-line!

Rainbow in the S-Kylie

Girls just wanna have…glitter in every color!

Disco Dolls

Glittery gold glam gone wild!

Kendall on the Katwalk

A head-turning blue-green with a “sparkling” personality!

Listen to your Momager!

If you don’t, you’ll never see this fabulous blue again!

Follow Me on Glitter

A glittery deep gray that always has something to say!

My Empire...My Rules

This take-charge taupe is always on-trend.

Khloé Had a Little Lam-Lam

A deep dark emerald worth falling for.

Hard Kourt Fashionista

This delicious deep brown is the chicest hue in town!

Kourt is Red-y for a Pedi

And this captivating coral looks “fab” on everyone!

Nicole by OPI Nail Lacquers and Nail Treatments contain no DBP, Toluene, or Formaldehyde.  Nicole by OPI formulas are long-lasting, fast-drying, and salon-quality, with products featuring the Perfect Stroke brush for streak-free, even coverage. Kardashian Kolors will be available Holiday 2011 for $7.99 each ($11.00 CAD).

For more information, visit nicolebyopi.com. Follow Nicole by OPI on Twitter @NicoleByOPI and become a Facebook fan!  

China Glaze Metro Collection Press Release

   Just in time for the weekend here's a peek at the upcoming China Glaze Metro Collection for Fall 2011.  Please enjoy the following press release:

URBAN EDGINESS AT YOUR FINGERTIPS

China Glaze Introduces 12 New Purely Pigmented Crèmes, High Coverage Glitters and Intense Shine Shimmers for Fall 2011

Los Angeles, CA – (April 2011):  City living boasts excitement, a cool, edginess and confidence that oozes from fashion forward women like none other.   City loving celebs like Lady Gaga, Rihanna, Ivanka Trump, Rosario Dawson and Jaime King have style to spare and their fashion sense trickles down to everyone from working women to college kids. This Fall, China Glaze has captured the big city feel in 12 sexy, sophisticated shades that are on trend, exciting and will be on every fashion maven’s “must have” list.  Whether you prefer downtown funk or uptown class, China Glaze’s METRO collection pulls together ensembles and will undoubtedly make heads turn!  Colors in this collection include:

            ·        Skyscraper: A sparkling, glitter blue reminiscent of the sky over the city.

·        CG in the City: Glittering dusty purple, bronze and silver multi-tonal glitter, perfect for a pop of  edge from West side to East side.

·        Urban-Night: Exactly what you need for a night on the town – rich purple crème.

·        Traffic Jam: Stop traffic with a breathtaking, raspberry pink crème.

·        City Siren: The perfect deep, red crème to match any outfit.  

·        Loft-y Ambitions: Burgundy shimmer and cocktail hour – nothing better.

·        Brownstone: Burnt terracotta crème mirrors the quaint townhouses of the city.

·        Midtown Magic: Burgundy base with flecks of gold shimmer captures the latest fashion trend.

·        Street Chic: This gorgeous beige crème is the perfect go to shade letting your clothes do the   talking. 

·        Concrete Catwalk: Steel grey crème is amazing for a chic mani.

·        Westside Warrior: For the trendsetting woman this camo green crème is to die for.

·        Trendsetter: Mustard yellow shimmer translates beautifully from hot dogs to nails.

Fall in the City is a magnificent time and China Glaze has interpreted the hues of the urban jungle into their limited edition METRO collection.   Escape your everyday and indulge in the city life!

The China Glaze METRO collection will be available in a “Downtown” 6 piece box collection (includes Skyscraper, Concrete Catwalk, Westside Warrior, Trendsetter, Loft-y Ambitions and Midtown Magic), 

an “Uptown” 6 piece box collection (includes CG in the City, Urban-Night, Traffic Jam, City Siren and Street Chic and Brownstone),

a brand new, amazing 3D 12 piece counter display, a 36 piece rack display, and as open stock colors.

China Glaze is free of DBP, toluene, and added formaldehyde.

China Glaze nail lacquers are available through salons and professional beauty supply stores nationwide. For more information, visit: www.chinaglaze.com or follow China Glaze on Twitter: http://twitter.com/ChinaGlaze

China Glaze is a division of American International Industries.

About American International Industries

For nearly 40 years, AII has been the leading manufacturer and worldwide distributor of innovative, quality beauty and skin care products for men and women.  Our product lines include Ardell, Andrea, Body Drench, Bye Bye Blemish, Checi, China Glaze, Clean + Easy, Clubman/Pinaud, Duo, European Secrets, EzFlow, Fright Night, Gena, GiGi, Gypsy Lash, IBD, Jeris-Lustray, No Tweeze/Micro Tweeze, 'N Rage, Prolinc, RAW, Seche, SuperNail, Surgi-Care, Waterworks,  Winning Nails, Woltra, Woody’s, and Youthair. For more information, visit our website: www.aiibeauty.com.

 

Zoya Smoke and Mirrors Press Release

   It's barely into summer, date wise at least, weather wise it feels like it's been months, but here I have for you a press release for Fall.  I love how fashion and retail are a full season ahead of real time.  It works out great if you're looking for sales on clothes.  Please enjoy the following press release about the upcoming Zoya Smoke and Mirrors collection:

fall 2011 nail color

smoke and mirrors

...beautiful illusions

Zoya Nail Polish presents 12 enticing and mysterious new colors for fall 2011.

Zoya Smoke Collection

Jana (ZP564) - smoky mauve quartz cream

Petra (ZP565) - smoky eggplant mauve cream

Codie (ZP566) - smoky brown taupe cream

Anja (ZP567) - smoky palatinate purple cream

Cynthia (ZP568) - smoky Prussian blue cream

Dree (ZP569) - smoky camouflage green cream

Zoya Mirrors Collection

Nimue (ZP570) - smoky rich thistle metallic

Marina (ZP571) - smoky steel blue metallic

Tao (ZP572) - smoky slate gray metallic

Yara (ZP573) - sparkly olive green metallic

Neeka (ZP574) - sparkly amethyst purple  metallic

Jem (ZP575) - sparkly fandango pink metallic

Zoya is the new color of fashion... The new Zoya smoke & mirrors colors were designed and inspired by top fashion designers and beauty icons.

Ultra long-wearing, glossy nail lacquers  by Zoya are free of harmful industrial chemicals like toluene, camphor, formaldehyde, resin, dibutyl phthalate (DBP) that are known to cause cancer and birth defects.

Find Zoya smoke & mirrors as well as over 300 other high-fashion Zoya shades at www.zoya.com. As always, each and every Zoya color is made for beautiful women so we name them after beautiful women.

smoke & mirrors by Zoya - available July 15, 2011 (USA)

Sug. Retail $8.00 per 0.5 fl. oz. bottle (US)

# # #

China Glaze Island Escape Collection

   Continuing the summer theme I'm bringing you swatches of the China Glaze Island Escape collection.  This collection contains 3 glass fleck polishes, 2 cremes, and 1 metallic/foil.  

   Application was good for all of these and most only needed 2 coats for full coverage, unless noted otherwise I used 2 coats in the swatches.  I used a base of China Glaze Strong Adhesion base coat and a top coat of Seche Vite.  These photos are close to color accurate, but they are all much more vibrant in person.  My camera freaked out a bit at the brightness.

Blue Iguana:

   Blue Iguana is one of the glass fleck polishes.  This one took 3 coats of polish.  I also used an extra base coat with this one of Barielle Nail Rebuilding Protein.  

Direct Sun

Indoor

Papaya Punch:

   Papaya Punch is the first of the 2 cremes.  It's a very bright yellow-ish orange.  Be warned with clean-up and removal however that it will cause some yellow staining, which you can see on in the following pictures.

Direct Sun

Indoor

108 Degrees:

    108 Degrees is a glass-flecked fuchsia.  This one was probably the hardest to capture on camera.  Trust me it is so much brighter and richer in person.

Direct Sun

Indoor

Cha Cha Cha:

   Cha Cha Cha is the metallic/foil of the collection.  See the yellow glow in the middle of the bottle?  That's exactly what it looks like on the nail.  If you don't like visible brushstrokes on your nails however, you might want to avoid this one.  Like with all metallics and foils, your brushstrokes will be very evident.

Direct Sun

Indoor

Senorita Bonita:

   Senorita Bonita is a medium purple glass-fleck.  Need I say more?  Actually yes, again, this is MUCH richer and deeper in person.

Direct Sun

Indoor

Electric Pineapple:  

   Electric Pineapple is the second creme and most unique shade of the collection.  It's mostly yellow but with a bit of a greenish tinge.  The indoor shot shows the green better.

Direct Sun

Indoor

   This is the perfect summer collection.  Lots of fun bright shades with different finishes so there's something for every mood.  There's not a bad color in the group, but my favorites are Cha Cha Cha and Papaya Punch.  I wasn't sure about Electric Pineapple when I first saw it, but on I was impressed.  

Disclaimer:  The product(s) in this post were sent to me by the company for consideration.