Sunday, January 1, 2012

Zoya True and Fleck Effect Press Release

   Zoya is starting of the new year with a two part collection for Spring 2012.  The first part is a mix of 6 cremes and 6 shimmers in the True collection.  The second part is 3 flakies with tinted bases in the Fleck Effect collection.  Please enjoy the following press release:

A fresh bloom of dewy color. Inspired by the runway looks of top designers
this collection features slightly muted and unexpected spring shades in six easy to wear,
full-coverage creams and metallics.

·           Cho (ZP585): Full coverage, vanilla shimmer metallic
·           Farah (ZP586): Full coverage, latte beige cream
·           Bevin (ZP587): Full coverage, pale sage green cream
·           Skylar (ZP588): Full coverage, silvered slate blue metallic
·           Tru (ZP589): Full coverage, gilded purple orchid metallic
         ·           Lotus (ZP590): Full coverage, light lotus purple metallic

Zoya Nail Polish presents - three new mylar fleck glazes that can be worn alone or layered
over the new ZOYA TRUE collection colors for a unique and beautiful nail look!

·           Maisie (ZP582): Blue tint with mylar green fleck effect
·           Opal (ZP583): Green tint with mylar green fleck effect
         ·           Chloe (ZP584): Pink tint with mylar green and gold fleck effect

Zoya is the new color of fashion...
Ultra long-wearing, glossy nail lacquers by Zoya are free of harmful industrial
chemicals like toluene, camphor, formaldehyde, resin, dibutyl phthalate (DBP)
that are known to cause cancer and birth defects.

Sug. Retail $8.00 per 0.5 fl.oz. bottle (US)
Available January 13, 2012

Find Zoya TRUE & FLECK EFFECT as well as over 300 other ultra high-fashion Zoya shades at
As always, each and every Zoya color is made for women so we name them after women.

Zoya making flakies? This is exciting news! And they look awesome.  I just got the collections in and can't wait to swatch them for you.  But for now, here's some actual bottle shots so you have a little better idea of what these look like in person.

Fleck Effect 

   Which polishes are you guys most excited about? I'm hoping this will be the start of more flakies coming out and being more readily available.


  1. I am excited for these flakies! You're going to have to hurry up and do those and let me try them! they look gorgeous!

  2. The dark purple Zoya looks fabulous! And ahh, flakies! Love <3


polished & frosted title image brushes by Obsidian Dawn